This special issue solicits original papers that contribute to our understanding of the dynamic strategic interactions between manufacturers and retailers at the full spectrum of their competitive rivalry.
The themes of dynamic interactions may include strategic competition among retailers, competition among manufacturers to increase their market power in retail markets, strategic location of retail stores, strategic location and procurement issues for manufacturers and suppliers, strategic shelf space allocation within retail stores, strategies of national and own brands, new retail formats to curb manufacturers’ power, retail prices and consumers’ welfare, as well as strategic supply chain management and price negotiation considerations.
This call provides an excellent opportunity to publish relevant papers which focus on theoretical and applied research that will enhance our understanding of manufacturer and retailer conflict and cooperation within a holistic framework of interdependent competitive rivalry processes.
Suitable topics include but are not limited to:
- Modelling of interactive manufacturers - retailer phenomena
- Private labels versus national brands
- Retailers' countervailing power
- Interbrand competition and retail prices
- Strategic location of retailers and manufacturers
- Hard and soft discounters, supermarkets and manufacturers
- Shelf space strategies and manufacturers' power
- Retail prices and consumers' welfare
- Strategic vertical and horizontal supply chain management
- Strategies for price negotiation
Submission of manuscripts: 30 December, 2014 (extended)