24 February 2010

Special issue: Innovation in business value chain management

International Journal of Value Chain Management 3(4) 2009

Papers from the International Conference on Innovations in Redefining Business Horizons (IIRB 2008) held in Delhi, India, 18-19 December 2008.

See International Journal of Electronic Customer Relationship Management 4(1) 2010 for other papers from the conference.
  • A research framework using SERVQUAL instrument to analyse the quality of services provided by private institutions of higher learning in Malaysia
  • Service quality in cosmetic industry
  • An institutional analysis of Chinese business relationships
  • Pricing and cost recovery of urban water supply in Mangalore City Corporation area – a case study
  • Celebrity endorsement – a competitive tool for brand positioning
  • Techniques, process and enterprise application for e-CRM using data mining
  • Financing of small scale enterprises (SSEs): a survey of literature
  • Business excellence in global corporations through emotionally intelligent leadership

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