- Understanding consumers' creating behaviour in social media: an application of uses and gratifications and the theory of reasoned action
- Perception of Indian consumers towards social media advertisements in Facebook, LinkedIn, YouTube and Twitter
- Facebook usage among teenagers - the effect of personality and peer group pressure; an exploratory study in Greece
- Conceptualising and modelling virtual product experience for online retailers
- Investigating websites' e-CRM features in building customer relationships: evidence from Greece
26 February 2015
Special issue published: "Contemporary Issues in Internet Marketing and Advertising"
International Journal of Internet Marketing and Advertising 8(4) 2014
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