Special issue: Island brands and island branding
International Journal of Entrepreneurship and Small Business 9(4) 2010- Island brands and 'the Island' as a brand: insights from immigrant entrepreneurs on Prince Edward Island
- Branding: a Caribbean perspective on rum manufacturing competitiveness
- Brand(ing) Kinmen: a tourism perspective
- An image worth bottling: the branding of King Island Cloud Juice
- Branding of Fiji's bottled water: edging into sustainable consumption
- Exploitation versus exploration in island economies: a brand diagnostic perspective
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