Special issue: Marketing in the eSociety

International Journal of Information Technology and Management 5(4) 2006 is a special issue: Marketing in the eSociety, with papers from 4th IBM eBusiness Conference. Topics include eBusiness Stages of Growth Models; the link between risk and trust for online wine purchasing; loyalty marketing strategies; customers’ continued usage of online banking services; Application Service Provision (ASP) technologies and services in SMEs.