25 May 2011

Special Issue: Mobile data services on a global consumer perspective

International Journal of Electronic Business 9(1/2) 2011

Includes papers based on data collected through the Global Mobile Survey (GMS) led by the Institute for Communication Technology Management at the University of Southern California Marshall School of Business.
  • Are phones fun? Usage and barriers to adoption for wireless data services among the younger generation of Asians
  • Determinants of customer acceptance for mobile data services: an empirical analysis with formative constructs
  • A study of the loyalty-building process for Mobile Data Service usage in Korea
  • The pervasiveness of Mobile Data Services: Do usage and attitudinal divides exist in Asia and North America?
  • Diffusion of innovation: analysis of internet cellular phone adoption by users in Jordan
  • Balancing privacy concerns in the adoption of Location-Based Services: an empirical analysis
  • Mobile data services in Finland: usage of networks, devices, applications and content
  • An international study of smartphone usage

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