Extended versions of papers presented at the 13th Wuhan International Conference on e-Business (WHICEB 2014).
- The effect of service guarantee strength on service quality of online merchants
- The effect of e-WOM on country image and purchase intention: an empirical study on Korean cosmetic products in China
- An analysis of dynamic game strategy of privacy protection in personalisation
- What determines online consumers to migrate from PCs to mobile devices? - An empirical approach on consumers' internet cross-channel behaviours
- Term structure analysis based on a static model of inter-bank bond market
- A review of brand research (1990-2010): classification, application and development trajectory
- Measuring service quality in Macau luxury hotels using the QFD method: a case study
- Towards a problem-value-constraint framework for maximising business value through minimising under design and over design
No comments:
Post a Comment