28 September 2009

Special issue: Precedence of tourist destinations: branding, image measurement, network management, and promotion

International Journal of Tourism Policy 2(4) 2009

Includes papers from the 4th World Conference for Graduate Research in Tourism, Hospitality and Leisure held in Antalya, Turkey, 23–27 April 2008
  • The first Plymouth: pictorial element and destination image
  • Event and network management: application of EFQM for tourist destinations
  • Internal branding in tourism destinations: implications for tourism policy and research
  • The role of food in promoting Chinese regions on the web
  • Images of Italy, France and Morocco as tourist destinations
  • Contribution of Visitor Information Centres to promoting natural and cultural resources in emerging tourism destinations

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