21 October 2022

Special issue published: "Technology Marketing in Tourism and Hospitality"

International Journal of Technology Marketing 16(4) 2022

  • Section 1 The impact of technology and marketing on the future of destination during and after the pandemic
    • Piloting a digital maturity model for smart destinations
    • Tourism destinations' online representation: a performance assessment
    • Same same but different: the destination image of Dubai and Abu Dhabi on YouTube
  • Section 2 Digital tools that can help on future development
    • Is destination image instagrammable? Visit intentions and value co-creation through social media content
    • SECI model questionnaire validation for hospitality establishments
    • Role of TripAdvisor in influencing international tourists visiting Puducherry
  • Section 3 The impact of technology on cultural tourism and marketing of cultural areas
    • COVID-19 resilience via digital cultural heritage; digital life in museums and festivals during the anthropause
    • The dialogue between tradition and modernity: exploring creative cultural tourism design in the 'internet plus' era

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