14 January 2020

Free sample articles newly available from International Journal of Mobile Communications

The following sample articles from the International Journal of Mobile Communications are now available here for free:
  • Exploring new factors affecting purchase intention of mobile commerce: trust and social benefit as mediators
  • Customer retention to mobile telecommunication service providers: the roles of perceived justice and customer loyalty program
  • Inter-type differences in store personality between department stores, hypermarkets, and mobile commerce
  • Effect of regulatory focus primed by a smartphone application on calling plan satisfaction
  • A study of the acceptance and resistance of airline mobile application services: with an emphasis on user characteristics

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