Free open access article available: "A trust-based crowdfunding campaign marketing framework: theoretical underpinnings and big-data analytics practice"

The following paper, "A trust-based crowdfunding campaign marketing framework: theoretical underpinnings and big-data analytics practice" (International Journal of Big Data Management 2(1) 2022), is freely available for download as an open access article.

It can be downloaded via the full-text link available here.