Special issue: "The Resource-Based View (RBV) as Applied in International Marketing"

International Journal of Trade and Global Markets 6(2) 2013

• Export venture flexibility: its antecedents and effects on performance
• Importer commitment drivers and their impact on performance: a resource-based perspective
• A resource-based approach to the study of export marketing from Australia
• The effect of marketing capability, financing resource and spatial configuration on market-focused flexibility
• The influence of key capabilities on brand portfolio-based competitive advantage
• Strategically planned entrepreneurial expansion into emerging markets: a resource-based view of Argentina